2013: Mapping the full potential of emerging health game markets

Whilst there is a lot of public funding available for research on health games, at the moment the entry barriers to health care markets are still extremely high. Therefore those working in this field need to do all they can in order to draw a realistic picture of the market situation for newcomers to the market. The worst thing that can happen is that we will see a large amount of start-up companies taking massive risks on entering to markets that do not yet really exist….

Download the full study from this link.